Archive for July, 2012

13 Signs you might be an Internet entrepreneur

13. You know the up and down connectivity speeds to your house

12. You can rattle off your IP address faster than your SSN

11. Your focus and visualization skills are good enough to make beef jerky taste like steak

10. You keep your house at 68 degrees Fahrenheit to keep the server comfortable

9. Before you go to bed you move the laundry to make room for your iPad and laptop

8. When you travel, the first question in the morning is to your co-founder sleeping across the room: “Dude, what’s the Wi-Fi login?”

7. When you travel, you stay in the kind of hotel where your car is parked right outside the door

6. You know the current time in Delhi and today’s date but have no clue what day of the week it is

5. You think Tom’s Shoes is a great authentic story of doing social good but wouldn’t wear them

4. You know the exact cost of your healthcare coverage and what’s included – or read this and realized you don’t have any

3. Your mom sends you links to some site called Monster.com

2. You miss @arrington

Number 1 sign you might be an Internet entrepreneur:  All of the above is pretty much how you planned it except Arrington leaving TechCrunch. Still miffed about that one.

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You’re soooo good lookin’!

Discover Mosaic

 

 

 

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On the 4th of July don’t be a picky eater!

There’s this great New Yorker cartoon of two women sitting at a meal.  One woman says to the other:

“I started my vegeterianism for health reasons, then it became a moral choice, and now it’s just to annoy people.”

The fondest memories I have growing up weren’t of going to Disney Land or road tripping up the California Coast in the Oldsmobile Vista Cruiser (see the car from That 70’s Show).  It was of hanging out with my family at a park in Long Beach on July 4th, 1976 — and every 4th of July after that.  For the bicentennial, I wore some crazy red-white-and-blue plaid Garinamals outfit that looked like a wardrobe in a blender. My cousins were in the Navy and lived with us and it was so cool to hang out with them and tell other kids “they’re in the Navy!”  In my head, that won me some social cred points.

What I remember most was the food.

It didn’t matter what the holiday was, what the state of the economy was, whether my parents had money or not — the spread was always big, always Filipino and anyone was welcome to it. My food is your food.

Straight out-of-the-ocean crabs, pancit, fried fish, rice, lumpia, dinuguan and desserts that challenge my Tagalog to remember. And if we were ‘lucky’ one of my aunts would bust out the much fabled-Filipino style spaghetti — yes, it has cut up hot dogs in it. I remember kids from other picnics at the park coming over and trying our food — some of them liked it, some ran back to their picnics thinking WTF was that?

My parents went through a lot to get to the the US and become citizens — and left a lot of family behind. But the food comes with us.

As my California-Northeast-Filipino palate woofed down some Southern inspired cooking today and sipped on sweat tea, I remembered those meals and this New Yorker cartoon and realize just how much picky eaters annoy the living crap out of me.

Picky eating is a first world problem. People in the developing world aren’t turning down hamburgers because there is a tomato on it and it annoys me when people do that. And no one ever died saying “golly gee, I sure am glad I never tried that plate of . . . that nice man offered me.”

The Fourth of July is the celebration of this country’s birthday — a birthday of immigrants and their food.  So when you’re at that park BBQ or picnic reach over and grab a piece of something new or something you might even call foreign on any other day of the year.  Remember, your exotic is someone else’s normal.  Grab a little exotic even if you are a picky eater. It’s the American thing to do.

You can go back to annoying me tomorrow.

Happy Birthday, America.

And thanks mom and dad. I’m grateful to be here, but now I’m hungry.

– Jose Mallabo

 

 

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What if Twitter accounts = active users?

I left LinkedIn about 18 months ago and remember marveling at the insane growth Twitter was experiencing at the time. They hit 50 million tweets per day so quickly and had driven so much activity within LinkedIn. That figure is now 340 million tweets per day driven by 140 million active members.

About a year ago Twitter reported that close to 500,000 new accounts were being opened each day. That’s about 180 million accounts on an annual basis, right? Or about 500 million registered users today.

Hmm.

The lesson here is that accounts do not equal people.  A lot of those accounts are machines but a lot of those accounts also are dormant users who don’t do much once they create an account — because the pace on Twitter is impossible to follow and there are few tools built for consumers to help manage and consume it.

The reality is that a small fraction of people actually create content on Twitter.  But people say that like it’s a bad thing. A lot has been written about how these above vanity numbers are just that — hype.  The comparison to Facebook’s staggering growth and engagement rates are natural and daunting and only feeds the sentiment that no one is really using Twitter.

Not so fast you Nancy Naysayers!

Mass media — namely that little ol’ thing we media researchers like to call the ‘most influential medium in the history of mankind’ or simply ‘television’ — lends a great example of how Twitter content is used by the masses. People watch and consume content, not necessarily create it.

Think about it. If you’re old enough to rent a car in the U.S. odds are you averaged somewhere between 3 to 5 hours a day of TV consumption for a good chunk of your life.  How many times did you create TV programming or call or write NBC, HBO, Cinemax or any other programmer to comment on their content? Answer:  Zero times in the last (pick any number) years.

What if there was a tool to consume Tweets the way people consume TV programming? What would you call those ‘dormant’ Twitter accounts?

I’d call it an opportunity. Here I come.

– Jose Mallabo

 

 

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