Posts Tagged Franco Columbo

Don’t throw poo at Franco Columbo

If the top of his skull were to lift open like the hood of a car and his brain could jump out onto the table, it’d look like Franco Columbo. The guy was that smart. Not that overly-geeky-look-at-my-five-degrees book smart. But real world, real business smart that was both impressive and intimidating for a marketing type like me. And you know he had those five college degrees somewhere.

Never throw anything at this man.

Franco Columbo. Never throw anything at this man.

For some reason, when I’m in a conversation with someone like that I start to reach. I reach for the big, big words I learned in graduate school. It’s kind of like when you’re at a high-brow party and you want to reach for that Louis Vuitton wallet to pay the valet to prove you didn’t just rent that nice sedan. Just like that.

So he’s asking me all these questions about my approach to PR. He’s intuitive. Calm. Urbane. And, unbelievably eloquent. I can only hope he’ll say something I can build off of so I can ride the coattails of his James Bondness.

I’m listening. Still listening.

But all I can feel myself doing is pining to use my go-to $20 word: fecund. I have no idea why of all the words I jotted down in those two painful years of reading absurdly scholarly dissertations fecund is the one that is always at my hip. It’s my Colt .45 at the ready to show that I too can flex like Franco.

Maybe it’s because it’s a short, yet esoteric word that most people think they know the meaning of, but don’t. It’s probably more that it kind of sounds like fecal or fecal matter. As I type this I realize that that’s it. It’s now clear to me that when cornered in a test of wits and vocabulary my instinct is to go primal like a chimp.

I reach back and want to throw poo. Excellent.

Thankfully, instead of trotting out fecund, he says something about customer behavior as it relates to communications and I am suddenly distracted from my base need to be Curious George. The conversation stays focused on PR strategies and his business model.

As the interview wrapped up, I kept thinking how of all the meetings I had with this company this was the test. If I could get through this one and make him somewhat believe I had a brain stem, I might have a shot at this job. Still, I kept looking for some kind of flaw in this guy. He stood up and I realized that at 5’ 7” I could post him up on the low post if I absolutely needed to.

Now, only if a pick up game of hoops would break out. I’d prove my fecundity.

– Jose Mallabo

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